June 25th, 2008
As a sign designer, I’m often asked for suggestions of good sign colors. I answer with a question: what colors do the large independent real estate companies in your area use? Avoid those. Stay clear of colors used by the franchises. Go for unique. Color is a huge factor in how memorable your yard signs are to buyers.
The biggest mistake I run across is limiting yourself to one or two colors, picked from the 12 main colors of the color wheel. [Flash back to high school art class]. Our graphic artists and screen printers have thousands of colors in their palettes. They love creating color schemes if given the opportunity. Give them the freedom of using three or four colors for your signs…ooooh, they’ll be fighting each other to work on your sign design! Read the rest of this entry »
June 12th, 2008
We’ve improved our brochure box and stand number of times since we first introduced it 10 years ago. Through better tool design, we were able to increase the strength of the lid. We changed the assembling process from adhesives to plastic welding, making it more durable and improving it’s appearance.
Our latest improvement is a magnetic closure in place of Velcro to keep the lid closed. Through testing, we’ve found that the lids stay closed and are easier to open. The magnetic strips have matched polarity for a positive seal.
June 12th, 2008
The majority or our products originated as ideas from our customers. We are always developing new products to help you market your homes. If you have any ideas for the “better mousetrap,” please comment this post, I will personally review and let you know if we can help meet your needs.