Brochure Box Marketing Tips

brochure

Brochure boxes (sign boxes, info boxes, flyer boxes) have been around for years. Our’s are affordable, durable and attractive. Top agents swear by them.

Here’s some tips on using this important marketing tool:

Home buyers shop neighborhoods, not newspaper listings. People prefer to do drive bys when house hunting. At this early stage, buyers don’t call to gather information. They expect a flyer. If there isn’t one, then they don’t call.

Today’s home buyers expect immediate access to ALL information on the property, either from the web or from a flyer they get from the brochure box. The key is providing the right content. Entice, but leave the buyers wanting more information. A good rule of thumb is to have at least the information that’s available online with the addition of your personal marketing message.Keep them filled. Recruit your seller to check the box daily and re-fill information sheets a few at a time. Sellers are extremely motivated these days and will happily work with you.

It will surprise you to learn how often homes are sold because of the brochure box. Make sure you have one for your listing!

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